I believe a huge part of sales is looking the part. I spent a brief (very brief) portion of my college days selling Mary Kay makeup. Needless to say, I was not successful in that, unless my goal was to get myself hooked on make up I could not afford on a regular salary. It was not a complete loss, I did manage to learn that looking the part is a huge part of selling “stuff” to people. In Mary Kay, I learned that I wasn’t going to sell overpriced makeup to my friends in college, so I needed to look like I was an up and coming young woman in the workplace, dress nicely, wear that makeup, look put together. It was then when I felt like I matched what I sold and could go anywhere and sell anything.
Now I find myself selling my handmade goodies. None of my items are very traditional but none over the top funky. However, they are hip, stylish, and fun. I certainly don’t need to have the Mary Kay look to sell these, but a look is important. As I said before, my handmade goodies are not over the top funky, but they do tend to hang out with the funky crowd when out at a party so I need to look slightly the part when selling in person or at shows or I’ll look totally out of place.
The outfit is easy, simple top with jeans and some colorful shoes. The accessories are easy, my most fabulous bracelets and earrings. And now, thanks to Punkinhead, the apron is a cinch! She custom made a craft show apron for me and I could not be more excited to show it off to all of you. While I still have a ways to go with product for my next show, I really can’t wait for it to get here so I can strut around in my new apron. It will complete my look and it is just what I wanted. Better yet, it’s one of a kind!